An Exhibition showcase art and high end construction materials at Areus showroom. The exhitbition attract thousands of people to visit in 3 days
INVISIDOOR is a public exhibition opening a “timeless vision” of AREUS Atelier about the art of aluminium & glass products, interior design, and technology.
The exhibition is divided into three parts: Origins Unveiled, Nature’s Canvas and Innovation in Motion, representing for the past (AREUS’s core origin), the future (AREUS’s vision), and the present (AREUS’s state-of-the-art technology).
Origins Unveiled
Through the act of deconstructing the essential elements in construction, which are points, lines, shapes, forms and materials, Origins Unveiled is a tribute to the past and the core values of the company, from its humble beginnings to its current status as a leading provider of high-class building construction and architecture solutions. All the elements intertwine to create a pictorial abstract visual, blending from the formation of dots to the structures of signature buildings.
Nature’s Canvas
Nature’s Canvas is “a window looking to an imaginary world”, which is a surreal nature-themed space that represents the future of AREUS. By using timelapse viewpoint to a world where architecture harmoniously blended with nature, Nature’s Canvas aims to showcase AREUS’s visionary projects and their commitment to pushing the boundaries of architecture and art in nature.
Innovation in Motion
The third space is a representation of the present and the technical aspects of building construction. Innovation in Motion illustrates the dancing performance of core architecture elements (points, lines, shapes, forms,…) on 3D-printed building by using projection mapping. Through this installation, we emphasize the company’s state-of-the-art technology and innovative solutions that make them stand out in the industry.
Creative Director Cao Hoàng Long Producer An Vu
3d Art Director Long Doan Generative visual Thanh Hoa
Intern 3d Dong Quan Graphic intern Tieu My Nam Thien