Knorr “Changes for Goodness”
3D
Contest
ChallengeInspired by the heartwarming bonds shared over meals, this creative challenge invited Vietnamese digital artists in to imagine or recall meaningful stories that unfold around the dining table. Whether it’s the laughter of friends, the comfort of family, a quiet moment of self-reflection, or the blossoming of love — meals bring us together in the most human way.
Participants were asked to work within a provided template to visualize their Dream Meal with 3D software or digital illustration, capturing the essence of their artistic narrative in a 6-second animated scene accompanied by a written description.
Top 30 artworks
Kick-off visuals
Prior to the contest, CABE developed 3 visuals to inspire participants.
Credits
CABE Studio x ZEE Agency
Creative Director: Cao Hoang Long
3D Lead: Long Doan
Art Direction & 3D Design: Long Doan, Duy Nguyen, Bisouu
UI Design: Ha Lam Phong